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Masterclass Certificate in Social Listening for Customer Service
-- ViewingNowThe Masterclass Certificate in Social Listening for Customer Service is a comprehensive course that equips learners with essential skills to excel in the ever-evolving customer service landscape. This industry-demand certificate program focuses on social listening, a critical aspect of modern customer relationship management.
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- Introduction to Social Listening for Customer Service
- Identifying Key Social Media Channels for Customer Feedback
- Setting up Social Listening Tools and Dashboards (Brand Monitoring, Sentiment Analysis)
- Social Listening Techniques: Advanced Search & Filtering
- Analyzing Social Data for Customer Service Improvements
- Responding to Customer Complaints and Feedback on Social Media
- Measuring the ROI of Social Listening in Customer Service
- Crisis Management and Reputation Management using Social Listening
- Best Practices and Case Studies in Social Listening for Customer Service
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Career Role Description Social Media Manager (Customer Service Focus) Manages social media channels, responding to customer queries and proactively addressing issues, enhancing brand reputation.
Social listening skills are crucial for identifying and resolving negative sentiment.
Customer Service Analyst (with Social Listening Expertise) Analyzes social media data and customer feedback to identify trends, improve customer service strategies, and enhance the overall customer experience.
Social listening is central to their role.
Community Manager (with Social Listening Skills) Builds and nurtures online communities, actively engages with customers, and uses social listening to understand audience needs and expectations.
Focuses on proactive engagement.
Brand Reputation Manager (Leveraging Social Listening ) Monitors online brand mentions and sentiment, using social listening tools to protect brand reputation and address potential crises promptly and effectively.
EntryRequirements
- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- NotRegulatedAuthorized
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- ThreeFourHoursPerWeek
- EarlyCertificateDelivery
- OpenEnrollmentStartAnytime
- TwoThreeHoursPerWeek
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