Global Certificate Course in Social Media Crisis Management Preparedness
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- Understanding Social Media Landscape and its Impact on Crisis Management
- Identifying and Assessing Social Media Risks & Threats (Risk Assessment, Threat Intelligence)
- Developing a Social Media Crisis Communication Plan (Crisis Communication Strategy, Contingency Planning)
- Social Listening and Monitoring for Early Warning Signs (Brand Monitoring, Sentiment Analysis)
- Responding to Social Media Crises: Strategies and Tactics (Crisis Response, Communication Protocols)
- Managing the Narrative and Reputation Repair (Reputation Management, Brand Recovery)
- Legal and Ethical Considerations in Social Media Crisis Management (Social Media Law, Crisis Ethics)
- Measuring the Effectiveness of Social Media Crisis Response (Performance Measurement, Evaluation)
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Career Roles in Social Media Crisis Management (UK) Description Social Media Manager : Crisis Communications Develops and executes social media strategies, proactively managing online reputation and responding to crises.
High demand for crisis communication skills.
Public Relations (PR) Specialist : Digital Focus Manages the organization's image and reputation across digital platforms, with a strong focus on crisis preparedness and reactive strategies.
Communications Manager : Digital & Social Media Oversees all internal and external communications, including social media channels, with a particular emphasis on social media crisis management .
Digital Marketing Specialist : Crisis Response Handles digital marketing campaigns, including crisis communication and reputation management using social media analytics for risk assessment .
Content Creator : Crisis Communication Creates engaging content across multiple platforms, understanding how to adapt content during a crisis situation for effective damage control .
EntryRequirements
- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- NotAccreditedRecognized
- NotRegulatedAuthorized
- ComplementaryFormalQualifications
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- ThreeFourHoursPerWeek
- EarlyCertificateDelivery
- OpenEnrollmentStartAnytime
- TwoThreeHoursPerWeek
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