Postgraduate Certificate in Ad Optimization Techniques

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๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Ad Optimization Fundamentals and Strategies
  • Advanced Bidding Strategies and Budget Allocation
  • Search Engine Marketing (SEM) and Paid Search Campaigns
  • A/B Testing and Conversion Rate Optimization (CRO)
  • Social Media Advertising Optimization
  • Programmatic Advertising and Automation
  • Data Analysis and Reporting for Ad Optimization
  • Ad Copywriting and Creative Optimization

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role (Ad Optimization) Description PPC Specialist Manages Pay-Per-Click campaigns, optimizing for conversions and ROI.

High demand in UK digital marketing.

SEM Manager (Search Engine Marketing) Oversees all search engine marketing activities, including keyword research and ad copywriting.

Excellent salary potential.

Ad Operations Manager Responsible for the technical implementation and optimization of online advertising campaigns.

Strong analytical skills needed.

Programmatic Advertising Specialist Utilizes automated platforms to buy and sell ad inventory, requiring advanced technical skills in ad optimization techniques.

Growing job market.

Data Analyst (Advertising) Analyzes campaign performance data to identify areas for improvement and provide actionable insights.

Crucial for effective ad optimization.

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์™œ ์‚ฌ๋žŒ๋“ค์ด ๊ฒฝ๋ ฅ์„ ์œ„ํ•ด ์šฐ๋ฆฌ๋ฅผ ์„ ํƒํ•˜๋Š”๊ฐ€

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
POSTGRADUATE CERTIFICATE IN AD OPTIMIZATION TECHNIQUES
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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