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Professional Certificate in Crisis Communication for Large Business

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๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Crisis Communication Strategies for Large Businesses
  • Risk Assessment and Mitigation Planning
  • Developing a Crisis Communication Plan: Template & Exercises
  • Media Relations & Social Media Management in a Crisis
  • Internal Communication During a Crisis: Employee Engagement & Wellbeing
  • Legal and Ethical Considerations in Crisis Communication
  • Crisis Simulation & Training Exercises
  • Post-Crisis Review and Improvement
  • Reputation Management & Recovery

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role Description Crisis Communication Manager (Large Business) Develops and implements comprehensive crisis communication strategies for major corporations, managing reputational risk and stakeholder engagement during critical incidents.

Requires expertise in media relations, internal communications, and risk assessment.

Public Relations Specialist (Crisis Management Focus) Specializes in mitigating negative publicity and restoring brand image after crises.

Provides critical support to crisis communication managers in large organizations, handling media inquiries and crafting effective narratives.

Senior Communications Consultant (Crisis Expertise) Offers strategic counsel to senior executives on crisis preparedness and response.

Provides expert guidance in navigating complex communication challenges and maintaining business continuity during critical events.

Digital Communications Manager (Crisis Response) Manages a companyโ€™s online presence during a crisis, monitoring social media, engaging with stakeholders online, and countering misinformation.

Expertise in social media crisis management is essential.

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
PROFESSIONAL CERTIFICATE IN CRISIS COMMUNICATION FOR LARGE BUSINESS
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
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