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Executive Certificate in E-commerce Referral Marketing

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๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Introduction to E-commerce and Digital Marketing
  • Affiliate Marketing Strategies for E-commerce
  • Influencer Marketing and E-commerce Partnerships
  • E-commerce Referral Program Design and Implementation
  • Measuring and Analyzing Referral Marketing ROI
  • Email Marketing for E-commerce Referrals
  • Content Marketing to Drive E-commerce Referrals
  • Legal and Ethical Considerations in Referral Marketing

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role Description E-commerce Marketing Manager (Referral Marketing Focus) Develop and execute referral marketing strategies, driving customer acquisition and retention within e-commerce platforms.

Expertise in affiliate marketing and influencer collaborations is crucial.

Digital Marketing Specialist (Referral Program Management) Manage and optimize referral programs, tracking performance metrics and identifying areas for improvement.

Strong analytical skills and experience with CRM systems are essential.

Affiliate Marketing Manager (E-commerce Focus) Recruit, manage, and collaborate with affiliates to promote e-commerce products.

Experience in negotiating commission structures and monitoring affiliate performance is required.

E-commerce Analyst (Referral Program Insights) Analyze referral program data to identify trends, optimize campaigns, and provide actionable insights to improve ROI.

Strong analytical and data visualization skills are highly valued.

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
EXECUTIVE CERTIFICATE IN E-COMMERCE REFERRAL MARKETING
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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