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Executive Certificate in Online Marketing Strategies for Hospitality Industry

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๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Digital Marketing Fundamentals for Hospitality
  • Search Engine Optimization (SEO) for Hotels and Restaurants
  • Social Media Marketing Strategies for the Hospitality Sector
  • Online Reputation Management and Review Strategies
  • Paid Advertising (PPC) for Hospitality Businesses
  • Email Marketing and CRM for Hotels
  • Data Analytics and Performance Measurement in Online Hospitality Marketing
  • Content Marketing and Storytelling for Hotels
  • Website Design and User Experience (UX) for Hospitality
  • Mobile Marketing and Location-Based Services

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role Description Digital Marketing Manager (Hospitality) Develop and execute online marketing strategies, focusing on SEO, SEM, and social media marketing for hotels, restaurants, and other hospitality businesses in the UK.

Requires strong analytical skills and experience with Google Analytics.

E-commerce Specialist (Hospitality) Manage online booking platforms, optimize website conversion rates, and analyze sales data to improve revenue generation for hospitality clients.

Experience with online booking systems and CRM is crucial.

Social Media Marketing Manager (Hospitality) Create and implement engaging social media campaigns across multiple platforms (Instagram, Facebook, etc.) to increase brand awareness and drive customer engagement for hospitality businesses in the UK.

Must understand social media analytics.

SEO Specialist (Hospitality) Improve organic search engine rankings for hospitality websites through on-page and off-page optimization techniques.

Keyword research and technical SEO skills are essential.

Content Marketing Manager (Hospitality) Develop and manage engaging content (blogs, articles, videos) to attract and retain customers for hospitality clients.

Experience in content strategy and content creation is key.

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
EXECUTIVE CERTIFICATE IN ONLINE MARKETING STRATEGIES FOR HOSPITALITY INDUSTRY
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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