Certified Specialist Programme in Book Promotion through Influencer Marketing

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์ด ๊ณผ์ •์— ๋Œ€ํ•ด

This comprehensive program teaches proven techniques in social media marketing, content creation, and campaign management. Gain a competitive edge in the publishing industry. Boost your career prospects as a book publicist, marketing manager, or freelance influencer marketing specialist. Our unique curriculum includes real-world case studies and industry expert sessions. Become a certified specialist and transform your career.

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์–ด๋””์„œ๋“  ํ•™์Šต

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์ฃผ 2-3์‹œ๊ฐ„

์–ธ์ œ๋“  ์‹œ์ž‘

๋Œ€๊ธฐ ๊ธฐ๊ฐ„ ์—†์Œ

๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Influencer Marketing Strategy for Book Promotion
  • Identifying and Selecting Book Influencers (Micro, Macro, Mega)
  • Content Creation & Campaign Management for Book Launches
  • Building Relationships with Book Influencers and Publishers
  • Measuring ROI and Analyzing Influencer Marketing Campaign Performance for Books
  • Legal and Ethical Considerations in Influencer Marketing for Book Promotion
  • Budget Allocation and Campaign Optimization for Book Promotion
  • Utilizing Influencer Marketing Platforms and Tools

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role Description Influencer Marketing Manager (Book Promotion) Develops and executes influencer marketing strategies for book publishers, focusing on increasing brand awareness and sales.

Manages relationships with key influencers and tracks campaign performance.

Strong understanding of book promotion and digital marketing is key.

Social Media Specialist (Book Promotion & Influencer Marketing) Creates engaging social media content for book promotion campaigns, utilizing influencers to extend reach.

Analyzes campaign performance and adapts strategies for optimal results.

Excellent knowledge of social media platforms essential.

Content Marketing Specialist (Book Promotion via Influencers) Develops and implements content marketing strategies that leverage influencer partnerships to drive book sales.

Creates compelling content, including blog posts, articles, and social media updates.

Strong writing and editing skills are a must.

Digital Marketing Executive (Book Promotion & Influencer Outreach) Works across digital channels (including influencer marketing) to promote books.

Manages digital advertising campaigns and tracks key performance indicators (KPIs).

Data analysis skills are paramount.

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
CERTIFIED SPECIALIST PROGRAMME IN BOOK PROMOTION THROUGH INFLUENCER MARKETING
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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4.8

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