Graduate Certificate in Performance Measurement for Ads

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์ด ๊ณผ์ •์— ๋Œ€ํ•ด

Gain a competitive edge in the job market with expertise in ROI measurement and attribution modeling. Boost your career prospects as a data analyst, marketing specialist, or advertising manager. Our unique curriculum integrates practical case studies and industry best practices for immediate application. Transform your advertising career with this impactful Performance Measurement for Ads certificate.

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์–ด๋””์„œ๋“  ํ•™์Šต

๊ณต์œ  ๊ฐ€๋Šฅํ•œ ์ธ์ฆ์„œ

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์™„๋ฃŒ๊นŒ์ง€ 2๊ฐœ์›”

์ฃผ 2-3์‹œ๊ฐ„

์–ธ์ œ๋“  ์‹œ์ž‘

๋Œ€๊ธฐ ๊ธฐ๊ฐ„ ์—†์Œ

๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Fundamentals of Digital Advertising & Performance Measurement
  • Key Performance Indicators (KPIs) and Attribution Modeling for Ads
  • Data Analysis and Visualization for Advertising Performance
  • Advanced Analytics & Predictive Modeling in Advertising
  • A/B Testing and Experiment Design for Ad Optimization
  • Marketing ROI and Budget Allocation Strategies
  • Social Media Advertising Performance Measurement
  • Programmatic Advertising and Measurement
  • Performance Measurement Tools and Technologies

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role Description Digital Marketing Analyst (Performance Measurement) Analyze campaign performance, identify areas for improvement, and present data-driven recommendations.

Requires strong skills in Google Analytics and other performance measurement tools.

Marketing Manager (Data-Driven) Oversee all marketing efforts, leveraging data and performance measurement insights to optimize ROI.

Experience with budgeting and forecasting essential.

Data Scientist (Advertising Focus) Develop and implement advanced analytical models for predicting ad campaign success and improving performance measurement strategies.

Strong programming skills required.

Business Intelligence Analyst (Advertising & Marketing) Extract insights from large datasets related to advertising campaigns and deliver reports focused on key performance indicators (KPIs).

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
GRADUATE CERTIFICATE IN PERFORMANCE MEASUREMENT FOR ADS
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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