Certified Professional in Digital Ad Reporting

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The Certified Professional in Digital Ad Reporting course is a must for marketing professionals seeking to enhance their data analysis skills. This certification focuses on the importance of accurate and insightful ad reporting, a critical aspect of digital marketing that is increasingly in demand.

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์ด ๊ณผ์ •์— ๋Œ€ํ•ด

By mastering the course materials, learners will be able to demonstrate their expertise in analyzing and interpreting digital ad data, providing invaluable insights that can drive successful marketing campaigns. Equipped with these essential skills, learners will be well-positioned to advance their careers in the dynamic and competitive field of digital marketing. The course covers a range of topics, including data analysis techniques, reporting best practices, and the use of popular ad reporting tools. Learners will also gain hands-on experience in creating and presenting effective ad reports, ensuring they have the practical skills needed to succeed in the workplace.

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๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Digital Advertising Metrics and KPIs
  • Campaign Structuring and Reporting in Google Ads
  • Data Analysis and Interpretation for Digital Ad Campaigns
  • Advanced Reporting with Google Analytics and Data Studio
  • Attribution Modeling for Digital Advertising
  • Social Media Advertising Reporting and Measurement
  • ROI Calculation and Reporting for Digital Marketing Campaigns
  • Digital Ad Reporting Best Practices and Automation

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Certified Professional in Digital Ad Reporting Career Roles (UK) Description Digital Advertising Analyst Analyze campaign performance, identify trends, and optimize strategies for improved ROI.

Requires strong Google Ads and data visualization skills.

Digital Marketing Manager (Paid Media) Oversee all paid advertising channels, including Google Ads, social media, and programmatic.

Manage budgets, teams, and reporting.

Deep understanding of digital ad reporting is crucial.

PPC Specialist Focus on Pay-Per-Click campaigns, primarily Google Ads.

Requires expertise in keyword research, bid management, and conversion tracking.

Exceptional reporting skills are vital.

Data Analyst (Digital Marketing) Extract insights from various data sources to inform marketing decisions.

Develop dashboards and reports using tools like Google Data Studio.

Proficiency in ad reporting is essential.

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
CERTIFIED PROFESSIONAL IN DIGITAL AD REPORTING
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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