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Certificate Programme in Building Emotional Intelligence in Public Relations

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๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Understanding Emotional Intelligence in Public Relations
  • Self-Awareness and Emotional Regulation for PR Professionals
  • Building Rapport and Empathy in Public Relations
  • Conflict Resolution and Negotiation Skills for PR
  • Communication Styles and Emotional Intelligence
  • Leading with Emotional Intelligence in a PR Crisis
  • Teamwork and Collaboration: An Emotional Intelligence Approach
  • Ethical Considerations and Emotional Intelligence in Public Relations

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role Description Public Relations Manager (Emotional Intelligence Focused) Leads PR strategies, leveraging emotional intelligence to build strong client relationships and manage crisis communication effectively.

High demand for strategic thinking and empathy.

Communications Officer (with EI Skills) Develops and implements internal and external communication plans, employing emotional intelligence to foster positive workplace culture and stakeholder engagement.

Requires strong written and verbal communication, and emotional awareness.

Social Media Manager (Emotionally Intelligent) Manages social media presence, understanding and responding to audience sentiment with emotional intelligence.

Creates engaging content and builds online communities.

Requires excellent communication and digital literacy.

Media Relations Specialist (EI-Driven) Builds and maintains relationships with journalists and media outlets, using emotional intelligence to craft compelling narratives and secure positive media coverage.

Needs strong interpersonal skills and an understanding of media landscape.

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์™œ ์‚ฌ๋žŒ๋“ค์ด ๊ฒฝ๋ ฅ์„ ์œ„ํ•ด ์šฐ๋ฆฌ๋ฅผ ์„ ํƒํ•˜๋Š”๊ฐ€

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์ด ๊ณผ์ •์˜ ๋น„์šฉ์„ ์ง€๋ถˆํ•˜๊ธฐ ์œ„ํ•ด ํšŒ์‚ฌ๋ฅผ ์œ„ํ•œ ์ฒญ๊ตฌ์„œ๋ฅผ ์š”์ฒญํ•˜์„ธ์š”.

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
CERTIFICATE PROGRAMME IN BUILDING EMOTIONAL INTELLIGENCE IN PUBLIC RELATIONS
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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