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Masterclass Certificate in Mobile Ad Performance Tracking

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The Masterclass Certificate in Mobile Ad Performance Tracking is a comprehensive course designed to equip learners with the essential skills needed to excel in the mobile advertising industry. This course is crucial in a time where mobile advertising spend is projected to reach $240 billion by 2022, emphasizing the importance of performance tracking for campaign optimization.

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Throughout the course, learners will gain hands-on experience in various performance tracking methodologies and tools, such as mobile measurement partners (MMPs), attribution models, and data analysis techniques. These skills will empower learners to make data-driven decisions, leading to improved return on investment (ROI) for their mobile ad campaigns. Upon completion, learners will receive a Masterclass Certificate in Mobile Ad Performance Tracking, showcasing their expertise in this high-demand field. This certification will serve as a valuable asset for career advancement, opening doors to opportunities in mobile marketing, advertising, and analytics positions.

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๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Mobile Advertising Fundamentals & KPIs
  • Setting up Mobile Ad Tracking with AppsFlyer/Adjust
  • Advanced Mobile Attribution & Data Analysis
  • Mobile Ad Performance Tracking: Campaign Optimization Strategies
  • ROI & Marketing Mix Modeling for Mobile Ads
  • Fraud Detection & Prevention in Mobile Advertising
  • User Acquisition & Retention Strategies through Mobile Ads
  • Implementing a Robust Mobile Measurement Framework
  • Google Analytics for Mobile App Tracking

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role Description Mobile Advertising Performance Analyst (UK) Analyze campaign data, optimize performance, and improve ROI for mobile advertising.

Requires strong Google Analytics and attribution modelling skills.

Mobile Marketing Specialist (UK) Develop and execute mobile marketing strategies, focusing on user acquisition and engagement.

Deep understanding of mobile ad platforms is essential.

Data Scientist - Mobile Ads (UK) Leverage data analysis and machine learning to improve mobile ad targeting, bidding strategies, and overall campaign performance.

Expertise in SQL and Python is a must.

Digital Marketing Manager - Mobile Focus (UK) Oversee all aspects of mobile marketing campaigns, including planning, execution, and reporting.

Proven experience in managing teams and budgets is crucial.

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
MASTERCLASS CERTIFICATE IN MOBILE AD PERFORMANCE TRACKING
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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